And BFGoodrich Winter T/A KSI tires have got your back.
Words & photos :: Todd Lawson // Article sponsored by BFGoodrich.
Let’s get real: Canadian winters don’t play. One minute you’re cruising along clear roads, and the next, a snow squall sweeps in, or a stretch of black ice causes you to white-knuckle your way home. That’s winter driving in Canada, where the season feels like an obstacle course designed by Mother Nature herself. You need more than just a reliable vehicle—you need the right tires that can turn a snowy backroad or a slushy mess into what it’s supposed to be—another part of the adventure.

For those who live for winter (and maybe even those who tolerate it), having the right setup is everything. Without dependable tires, all the winter destinations we love—backcountry skiing spots, pristine frozen lakes for pond hockey, quiet winter trails—become just out of reach. When the snow flies and the roads get dicey, having tires you can trust makes all the difference between a “let’s-go-back” trip and a “let’s-get-into-this” adventure.
That’s why my setup this season includes BFGoodrich’s Winter T/A KSI tires. These aren’t your average winter tires—they’re built for serious winter action. Here’s how I see it: it’s not about being “ready for winter.” It’s about being ready to handle winter’s worst with a whole lot of confidence.
Grip That Goes Beyond the Basics
If you’ve ever taken a slide on black ice or tackled a steep slushy hill that feels more like a slip-and-slide, you know traction isn’t just a nice-to-have—it’s a must-have. That’s where the KSI tires come in: Key Snow and Ice. Imagine tires engineered to grab onto snow and ice with the tenacity of a mountaineer on a knife-edge ridge. BFGoodrich has loaded these tires with “Max Sipe Density,” essentially a feature in the tire tread design that creates lots of tiny cuts, or “sipes,” in the rubber. These sipes increase the edges on the tire that can grip the road, especially on snow and ice. In simple terms, it means there are more biting edges on the tire to hold onto slippery surfaces, making braking, accelerating, and handling easier in winter conditions. We like the hype of the sipe.

Ready for the Winter Roads
In Canada, “adventure” and “winter” go hand-in-hand, and this definitely doubles down in the mountains where the difference between an epic day out and an emergency situation is a skid off the road and into the ditch. So I’ll say it again—you need tires that won’t back down. With a continuous center rib for that solid, on-center feel and locking 3-D sipes that keep your handling precise, the KSI tires are built to take you through those tight mountain turns and FSR roads like it’s a green run on a sunny day.
Every turn is stable, every move is responsive, and these tires know how to dig into ruts and snowy trails.
The right gear doesn’t just make winter bearable; it makes these adventures possible. Being able to reach winter trails and alpine lakes is when the real sparkly hoar-frosted magic happens.

Winter = Snow Exploration
Winter roads don’t have to be something you just “get through.” For those of us who appreciate the season, winter is a cold invitation to chase fresh pow where nobody else can find you, or to reach quiet spots that only emerge when everything’s blanketed in white. The right gear doesn’t just make winter bearable; it makes these adventures possible. Being able to reach winter trails and alpine lakes is when the real sparkly hoar-frosted magic happens.

Don’t Just Prep for Winter, Own It
Wherever you go to seek white winter adventure it’s not about having tires that “get you there.” It’s about tires that make you feel ready to take on whatever winter roads throw your way. Of course you’ll want to keep your survival essentials game on point—battery in good health, emergency kit, spare blankets, a lighter, snacks for the road, etc. But the right tires? That’s your first line of defense, and they’re also your biggest confidence boost.
We know you’re up for the adventure. With KSI tires, there’s no question either. These tires are the answer. Winter roads can be scary, but with the right setup you don’t need to be scared. Just be ready—you’re in for a season to remember.

Check out the T/A KSI and other winter tires from BFGoodrich here.









