FALL/WINTER2016
MLCM
17
The truth iswemade it up aswewent.
Like any good adventure,
Mountain LifeCoastMountains
startedwith a clear objective andplenty of enthusiasm,
but not a lot of details onhow to actually getwherewewanted tobe.And it all kickedoff on a sunny,April day
inWhistler, over drinks onBlack’s patio.
“It’sworkingback east,”explainedGlenHarris,whohadbeenpublishing
Mountain LifeGeorgianBay
for almost
two years.“You just needgoodwriting andgreat photos of amazingpeople.You just need to tell the real stories.”
Thatwas2006. Feet Bankswas the localmovie criticwhohad just takenover a40-acrehay farmas anexcuse todrop
out of societyand focusonawriting career.Publisher JonBurakwas awhitewater raft guidewho figured that single-
handedly runningamagazinewas as solidas anyother year-roundgig.Theplanwas to figure it all out aswewent.
And so, in September 2006, the inaugural issue of
Mountain LifeCoastMountains
-
all 32pages of it
-
hit the
streets, shops, sidewalks and coffee tables of the Sea-to-Sky Corridor.Therewere typos and errors, but itwas a
free, highglossmagwith enoughheart crammed inbetween the staples tohelpget Issue 2out the door a few
months later.And Issue 3 after that…
TheCoastMountains are home to some of the best outdoor photographers,writers, characters and adventurers in
theworld. Issue after issue, the talent pool here has embracedus andwhile simplistic to say, but that onlymakes
itmore true
-
therewouldbe nomagazinewithout our contributors.
“You just need goodwriting and great photos of amazing people.
You just need to tell the real stories.”
Time takes noprisoners uphere in themountains. It flies by, itwarps, and sometimes it even stands still for a
moment, but it always keeps on trucking, and sohas
Mountain Life
.Ten years later, the original mission still
holds
-
in thesemountains those ‘real’ stories fall from the sky like snowflakes.We just have to catch themon
our tongues, share themwith you, andwait to seewhat happens next.
—Feet Banks
FEET
FIRST
Good timesmake good stories. KYLEWOLOCHATIUK took this photo andhewas one of the best. RIPKyle,we love yaman.
