Advanced Shelter is less a brand than an evolving collaboration—a mission to elevate adventure-sports gear through art and altruism, with partners joined in support of organizations committed to environmental causes.
This season sees the launch of limited-edition Advanced Shelter x Renan Ozturk splitboards and skis, with 100 percent of proceeds going to Protect Our Winters.
“Meru is considered the center of the universe in the Hindu religion & is at the head of the Ganges River, the holiest river on the planet.”–Renan Ozturk
“Advanced Shelter is an experimental creative alliance that exists for the love of nature, art, and adventure,” says AS collaborator Jeremy K. Spencer. “We’re driven by a desire to make objects that dovetail art and science to empower some of life’s greatest experiences—active pursuits outdoors—while preserving our natural playground: Earth. The gear is just one piece of it. Our adventures fuel the creation of art, film, photography, and stories as well, and we’ll see where the future takes us.”
Protect Our Winters was founded in 2007 by pro snowboarder Jeremy Jones, who witnessed firsthand the impact of climate change on our mountains. After being turned away from areas that had once been rideable and seeing resorts closed due to lack of snow, Jones decided to take action by founding POW. POW’s mission is to engage and mobilize winter sports communities to educate others about the growing problem of climate change and its negative effects on the environment.
More about the collaboration here.