Sponsored by Helly Hansen.
Helly Hansen, a trailblazer for the ski apparel industry, recently announced its partnership with the Canadian Ski Patrol—a team made up of more than 4,200 volunteers that provides first aid services in more than 200 alpine and Nordic ski resorts across the country. With more than 140 years of experience in creating technical and protective apparel, Norwegian-based Helly Hansen is committed to making high-quality technical garments that are trusted by industry professionals and is now the official preferred winter apparel partner of the Canadian Ski Patrol for the next three years.
Canadian Ski Patrol (CSP) is a charitable organization that has continued to grow with the Canadian snow sports industry over the past two decades. The services offered by the CSP have gone beyond ski resorts: members maintain first aid services, medical support and coordination of a medical team for a range of sporting activities throughout the year. As a global leader in professional-grade apparel, Helly Hansen has continually developed performance ski apparel that helps people stay and feel alive and is committed to further establishing itself as the brand trusted by professionals worldwide.
“Canadian Ski Patrol is excited about our new partnership with Helly Hansen,” said Greg McCormick, National VP of Communications and Marketing. “We’re pleased our members will not only have access to high-quality technical garments to wear while on-duty, but with Helly Hansen’s support we can further increase our safety and awareness campaigns. The reach of a global leader like Helly Hansen will only amplify our exposure to Canadians on and off the trails. We look forward to doing great things together.”
“We are very proud to announce our partnership with Canadian Ski Patrol as it further establishes Helly Hansen as the brand Trusted By Professionals,” said Damien Etchaubard, Canadian Marketing Director, Helly Hansen. “With more than 4,200 ski patrollers, all helping to make our mountain experiences safer and more fun, Helly Hansen will have the opportunity to develop, innovate and create professional grade gear to ensure mountain safety across the country. Together we will work towards enhancing ski community safety and awareness, while making our winters more accessible and fun for all.”
Through March 2023, Helly Hansen will provide head-to-toe apparel for all Canadian Ski Patrol members, including jackets, patrol vests, pants, midlayers, baselayers and beyond. To stay updated on the partnership between Helly Hansen and Canadian Ski Patrol, visit hellyhansen.com and skipatrol.ca.
